Exigence.io

Find 1 recent, very high-signal sales opportunity for this company, in their core market/geo: www.exigence.io Exigence is an Israel-based (Jerusalem/Tel Aviv) SaaS platform for critical incident management and incident response, founded in 2015 by Noam Morginstin (CEO) and Sagi Keren-Haselkorn (CTO). Seed-funded. The platform provides complete command and control of critical incidents across IT operations, cybersecurity, and business continuity. It goes beyond ticketing and alerting by turning unstructured incidents into structured, managed processes via automated workflows, orchestration, and a unified interface. Key capabilities include: integrated IR war room / Situation Room (virtual collaboration for cross-organizational and external teams), automated playbooks and runbooks, incident response planning (IRP creation and management), tabletop exercise simulation, dynamic incident timeline (records every action for compliance/post-mortem), configurable incident data analytics, status pages (private, public, multi-client, user-specific), seamless integrations with existing tools (ServiceNow, Slack, WebEx, etc.), and multi-client support for service providers. They serve two core buyer segments: (1) Enterprises with online/SaaS business or critical internal IT systems (e.g., McGraw-Hill case study, reduced war room assembly from 40 minutes), and (2) MSPs, MSSPs, and Incident Response firms managing incidents across multiple clients. Cross River Bank is also a named customer. The cold email question Exigence asks prospects is: "Do you unify IT incident management for enterprises?" — meaning the scout must find enterprises or service providers that are clearly struggling with fragmented, siloed, or manual incident management across teams and tools, and would benefit from a unified platform. Once you've identified the most urgent/high-impact sales opportunity, then please research and find the exact contact LinkedIn profile of the person at that target company who Exigence should email. Search online according to these signals: Enterprises That Have Recently Suffered a High-Profile Outage or Service Disruption Exposing Fragmented Incident Response — This is the #1 signal. When a company experiences a major public outage and the post-mortem reveals slow war room assembly, siloed communication across teams, or lack of a unified incident command structure, they urgently need what Exigence provides. Look for companies that have disclosed outages (Downdetector spikes, public status page incidents, SEC filings, customer complaints on social media), particularly where the root cause or post-incident review pointed to coordination failures rather than purely technical failures. The 30-60 day window after a public incident is the highest-urgency buying window. Companies running on fragmented tooling (separate Slack channels, manual conference bridges, disconnected ServiceNow tickets) are the ones where unification has the most impact. Mid-Market and Enterprise SaaS Companies Scaling Past the Point Where Ad Hoc Incident Management Breaks — As SaaS companies grow from startup to mid-market/enterprise, their incident management typically outgrows Slack channels and manual war rooms. Look for SaaS companies that have recently raised Series B+ funding, are scaling engineering teams (50+ engineers), expanding to multiple regions or data centers, or publicly committing to enterprise SLAs and uptime guarantees. Companies hiring Site Reliability Engineers (SREs), VP of Engineering, VP of IT Operations, or Head of Incident Management are signalling they are investing in operational maturity and need a unified platform to replace the patchwork of tools they have outgrown. MSPs and MSSPs Expanding Cybersecurity or Managed IT Services Across Multiple Enterprise Clients — Exigence's multi-client architecture is specifically designed for service providers managing incidents across many clients simultaneously. Look for MSPs or MSSPs announcing new managed detection and response (MDR) services, expanding their SOC capabilities, winning large multi-site enterprise contracts, or acquiring cybersecurity practices. Signals include press releases about new service tiers, partnerships with cyber insurance providers, or companies posting for incident response leads and SOC analysts. These providers need a unified platform to standardize incident handling across all clients rather than running separate processes for each one. Organizations Facing New Compliance or Cyber Insurance Requirements That Demand Documented, Unified Incident Response — Regulatory mandates (SEC cyber disclosure rules, DORA in the EU, NIS2, HIPAA, PCI-DSS) and cyber insurance carriers increasingly require documented IRPs, regular tabletop exercises, and evidence of structured, unified incident response. Look for companies in regulated industries (financial services, healthcare, critical infrastructure, insurance) announcing compliance initiatives, hiring compliance officers, or publicly discussing cyber insurance renewals. Companies that cannot demonstrate a unified, auditable incident management process face coverage denials, premium increases, or regulatory penalties. Enterprises Undergoing IT Consolidation, Digital Transformation, or Major Platform Migrations That Create Incident Management Complexity — When enterprises consolidate IT environments (post-merger integration, cloud migration, data center consolidation), the number of incident-generating systems multiplies and existing incident management processes break down. Look for companies announcing major IT transformation projects, cloud migrations (on-prem to AWS/Azure/GCP), mergers or acquisitions requiring IT integration, or companies publicly discussing operational complexity challenges. The transition period is when fragmented incident management is most painful and the need for a unified command-and-control platform is most acute.